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UNCONSULTANCY Some background and tools
THE MESSAGE IN A FEW SECONDS UNCONSULTANCY New contacts have short attention spans!
CURRENT SHAPE RIGHT? UNCONSULTANCY Hammer harder or change the shape?
MARKETS & INDUSTRIES Market: people & organisations with desire / ability to buy to satisfy a need Industry: sellers that offer products that are similar or substitutes UNCONSULTANCY So we are speaking the same language
80 / 20 RULE UNCONSULTANCY Understand where the best opportunities lie 20% EFFORT 80% RESULTS Sales, profits, costs etc
COMPARED TO COMPETITION UNCONSULTANCY What’s important to customers and how do you measure up? Technical features Customer service Price etc etc etc etc etc etc etc
SALES FUNNEL UNCONSULTANCY Blockages and out of proportion sales funnels or Generating leads Converting to potential buyers Making sales
EXCELLENCE UNCONSULTANCY Operational Customer intimacy Product leadership You can maybe excel in a maximum of two
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