The Superficial Gallery Picture Perfect Contest 2010 Full instructions, explanations, samples and free gum* *We’re kidding; there’s no free gum. superficialgallery.com

If looking through this presentation makes you want to get involved as a sponsor for Picture Perfect, then it did its job. If you want to find out more, head over to this page:  http://www.superficialgallery.com/picture-perfect-sponsor-page In a nutshell, here’s what you’ll need to do: Send in $20.00 entry fee (which will become part of the prize) Make a page on your site devoted to the contest that includes your pics and links to all the other sponsors Have fun taking the pics and talking to all the new visitors you get to your site! superficialgallery.com How to be a Sponsor (and why you’d want to)

We fully recognize the fact that while everyone likes to have fun, this is also business. If you are going spend time and money sponsoring, there needs to be a benefit. Here are some benefits (along with an awesome diagram). Every sponsor has to link to every other sponsor from their contest page. So, 20 sponsors means 19 juicy body content links to you! In order for people to win, they need to reproduce as many pics as possible. The Gallery will not host your pics. The players need to go to your site to get them. If you use something like NextGen Gallery for Wordpress, then each pic you do is an extra page view per player. superficialgallery.com What’s In It for You? Your Site People who want the prize! Sponsors promoting contest (like you) Attract Driven to Your Picture Pages Who click on Your link to next other Sponsors

The following slides will give you a few examples of the kinds of pix you can take for the game. Remember, every picture you take could be the one that wins some random dude/chick/giraffe $500. So, have fun with it and make them super hard. This is us sanctioning you to be a total douche bag! It’s easy. Here are the five main types of Picture Perfect entries: Body Parts: not X-rated, you exhibitionist pervs! Objects You Can Lift: blenders, Cher dolls, jar of horseradish Objects You Cannot Lift: water towers, Humvees, Kirstie Alley Big Ass Things You Can Hardly Get in the Frame: courthouses, bridges, Kirstie Alley People: humans, statues that trick you they are so realistic, Kirstie Alley) superficialgallery.com This Powerpoint’s Special Purpose

superficialgallery.com Body Parts (Stick It On Yourself) You do NOT have to make your pics pervy. Like, the one on the left here, you could say: must be wearing a dress and high heels. Or must be taped to butt or something like that. Remember, the easiest thing that you can do is take a picture of yourself, so if you are going to do it, try to be original. If you are gonna be naked, then you better mark your pics NSFW and warn us accordingly. We hate accidental peen. In fact, no peen. Using the sign as a bra or panties however is A-OK by us! Ohhh yeah. Please note this contest is a collaborative effort . Acadia is a dude and that is not him in the dress. It is Vange, who is also a dude but looks good in the dress!

superficialgallery.com Objects You Can Lift These should be the ones you bust ass on. Make a certain kind of sandwich. Go to Tiffany’s and put the sign on the counter. Or do the books you have on your shelf. Who doesn’t own a copy of Portnoy’s Complaint? Or be like us and knock out someone’s fucking tooth! That’s a tooth!

superficialgallery.com Objects You Can Lift Or, if you don’t have any imagination, then stick the sign on your blender or food processor or anal intruder or whatever else you might have around. Don’t put it on your kid or that big dump you just took. But feel free to use PACKAGED food that will force people to go to the store. Or, go to the store and take pics of shit on the shelves. That’s annoying!

superficialgallery.com Objects You Can’t Lift This is another one where you can do some damage. Notice that the model of Hummer is prominent in this pic. You don’t want jerks trying to pull a fast one with an H3 instead of what you specified! And if you live somewhere with local flavor, don’t be an ass. If you live in NYC, don’t do the whale from the Natural History Museum.

superficialgallery.com Buildings and Giant Things (dumb-ass version) Let’s say you want to do a bridge. Or a building. Or a volcano. Or Kirstie Alley. Don’t climb up the thing and put the sign there and climb back down and take the pic and then climb back up and get the sign. You might as well say you did the moon or the Death Star. This slide is a cautionary tale!

superficialgallery.com Buildings and Giant Things (smart version) Same bridge, smarter approach. Holding the sign in your hand and taking pic of big ass thing counts. So feel free to use this on: The Moon, Blimps, The Grand Canyon, and the Mother Ship from District 9.

superficialgallery.com People (be careful) Okay, this is a statue, not a person. So right off the bat it’s wrong. But you also need to be careful of statues. You can tell people: statue of guy on horse or statue of Prince kicking a kickball at Moses. But if you are going to be using an actual person, don’t just hand the sign to some doofus and take their pic. That’s too easy.

superficialgallery.com People (Perfect!) This is one of the best pics ever done. It was from the first PP from way back when. Vange got the guy to agree to let his pic be on the web , AND was smart enough to hide his face, AND it was something that was easy to duplicate. Subway shirt and badge is good. Try cops or army guys or strippers, too. Just try to make sure that they know what’s happening. You don’t need someone getting all mad cause their mom is on the Internet.

superficialgallery.com In Conclusion (Why this matters) It is pretty simple. The more pics you provide, the more time people will spend on your site. The harder they are, the more questions they might ask. Now, you need to not make it impossible or people will skip you. There needs to be a good balance of challenge and possibility. It can’t be too hard, but it can’t be your mom, either. Contact picperfect2010 AT gmail DOT com with questions. Thanks!