Why We Buy, Paco Underhill

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Slide 1

MethodMap.blogspot.com Ok, stroll, stroll, stroll. . . stop. Get out the clipboard and pen. Shhh. Stay behind that potted palm. 11 Why We Buy Paco Underhill

Slide 2

MethodMap.blogspot.com A lot of old baby boomers. 137

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MethodMap.blogspot.com Japan is one country that has made great strides in accommodating aging population. 144

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MethodMap.blogspot.com If You Can Read This You’re Too Young 129

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MethodMap.blogspot.com For the world of shopping, it’s going to be a party! 138

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MethodMap.blogspot.com The better educated (and better off) the shopper. 140

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MethodMap.blogspot.com Let’s start small— by demanding better elevator music! 146

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MethodMap.blogspot.com Kids go everywhere because we take them, , , 152

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MethodMap.blogspot.com TOO MANY MIRROR. A store shouldn’t feel like a funhouse. 169

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MethodMap.blogspot.com They (kids) are exuberant participants in the world of objects. 154

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MethodMap.blogspot.com Second, if you’re going to merchandize your store for kids, you’ve got to protect them from it as well. 159

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MethodMap.blogspot.com Clearly, reading is crucial for to selling skin care and other health care and beauty items. 139

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MethodMap.blogspot.com Since women still do most of the shopping, it makes sense to place products for children near sections being shopped by their mothers. 162

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MethodMap.blogspot.com We live in a tactile-deprived society, and shopping is one of our few chances to freely experience the material world firsthand. 168

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MethodMap.blogspot.com We buy things today more than ever based on trial and touch. 172

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MethodMap.blogspot.com Today it’s almost pointless to ask a clerk if an item you want is in the back room. 176

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MethodMap.blogspot.com What don’t you need to touch? Lightbulbs-- 172

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MethodMap.blogspot.com Kids also have fewer media choices that adults, , , 163

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MethodMap.blogspot.com When service is lousy, people will find another store, , , 170

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MethodMap.blogspot.com New products especially should be out where shoppers can examine them, not behind glass. 169

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MethodMap.blogspot.com The aroma of warm bread can be enough to lead supermarket shoppers to the bakery isle, , , 168

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MethodMap.blogspot.com As a result, shopping for a car is far more difficult for families than it needs to be. 162

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MethodMap.blogspot.com The human eyes begin to falter at about forty, and even healthy ones are usually impaired by their sixties. 138

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MethodMap.blogspot.com Shop Like a Man 98

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MethodMap.blogspot.com How do I stand close enough to study someone without being noticed? 14

Slide 26

MethodMap.blogspot.com Shoppers Move Like People 75 Landscapes by morgueFile.com Quotations by Paco Underhill From the book, Why We Buy Slideshow by Wayne Kronz

Summary: Why We Buy, Paco Underhill, quotation slideshow, Wayne Kronz

Tags: why we buy paco underhill quotation slideshow wayne kronz

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