Concept Prototyping Development

GenericFrame Strengths CONCEPT Visualize And Demonstrate With GenericFrame you can create prototypes within few hours No programming skills are required Increase your success rate by presenting your ideas Boost your sales PROTOTYPING Verify Requirements And Gather Feedback Capture user’s attention right away Create prototypes along with analysis and specification Minimize risks by showing the future system to the user right in the beginning DEVELOPMENT Time-To-Market Is Shorter Than Ever Produce a dynamic prototype or a real application within days or hours GenericFrame connects to any popular back-end (Java, .NET, PHP, others) 2

Problem Description Customers requirements are unclear for developers Requirements change during the course of the project Communication gaps between customers, engineers, and managers Missed project goals without Missed deadlines prototyping Failed budget plans Strained relationships Statistics from 1970 to 2011 show similar results: 31.1% of all software projects are cancelled before completion 52.7% of all software projects cost over 189% of their original estimates Source: Standish Group’s 3

Visual Prototyping Tool GenericFrame is a visual designer where application prototypes are created via drag & drop. No coding required Add components Launch & share your prototype Manage views and navigation Edit properties 4

Our Approach Visual Prototyping Tool Decreases Complexity Minimizes Minimizes Minimizes Communication effort Project Risk Required Skill Level Effectiveness + Cost Savings 5

Effectiveness And Cost Savings Software Project Analysis Phase First briefing Create Prototype Prototype demonstration/feedback Update prototype Analysis and specification 4h - no difference 4h 24h 3h - no difference 2h 20h 24h 100h Total: 34 h GenericFrame GenericFrame Other techniques Total: 148 h Other Techniques GenericFrame saves 114 hours in the initial project phase. 6

Align With Existing Processes GenericFrame seamlessly fits in the process Costly process changes are not required Quick Adoption GenericFrame becomes natural part of the process 7

Concept Prototyping Development BENEFITS

Improved communication Idea Initial Requirements Customer Feedback Working Prototype Demonstration Let’s create a prototype! You With GenericFrame this is a matter of a few hours Multiple iterations and changes are needed to assure common understanding about the end product The dynamic prototype from GenericFrame is a perfect add- on to every specification or requirements document. 9

Effectiveness & Reduced Risk Do you have to increase the scope of your projects and add new functionalities once started? 100% GenericFrame 100 meters sprint Long run (5 screens) (50 screens) Project Size GenericFrame makes it easy and simple to update your prototype based on feedback and changing requirements. Constant level of effectiveness makes project results visible and predictable. 10

Quick Adoption and Easy to Use Creating prototypes is as easy as making a presentation on PowerPoint Key Features: Drag & drop No coding Links between pages Targets (load view in view) “Launch Now” Button Simple sharing via URL For all the features, please take a look at our live demo or start a free trial at www.genericframe.com 11

Comparison Test: 1) Create a prototype with 20 screens 2) Make multiple iterations with the users and collect feedback 3) Implement the changes in the prototype after every iteration Results GenericFrame Consultant needed YES Developer needed NO Analysis 5 hours Create prototype 4 hours Change prototype 2 hours Other Techniques YES YES 5 hours 2 days 1 day TOTAL Consultant 11 hours 29 hours Consultant + Developer 12

Getting In Touch We would love to hear back from you! Please drop us a line at office@genericframe.com Or visit our website at www.genericframe.com 13

Concept Prototyping Development Thank You www.genericframe.com