Survey Results 31 respondents

What age bracket do you fit into? 16 – 25 100% This means that every respondent belonged to our target audience.

Who do you think this production is aimed towards? Males 76.7% Females 23.3% This means that we have succeeded in aiming our video towards our target market.

On this scale, how enjoyable was our video? Mean Rating 8.8 Having established the respondents as our target audience, it is encouraging to know that they enjoyed it.

Does it fit with the genre of indie/rock? Yes 100% These results suggest that our target audience found the video to be fitting for the genre.

Are the visuals appropriate for the song? Yes 96.8% No 3.2% Similarly, these results show that our audience also found the visual appropiate.

Does the performance look authentic? Yes 90.3% No 12.9% This shows that we have, for the most part, achieved our aim of creating an authentic and believable band performance.

Do the locations fit with the song? Yes 87.1% No 12.9% Most people agreed that the locations fit with our song, however some disagreed.

What moods do you think are conveyed by this video? Light-hearted 96.8% The vast majority agreed that the video conveyed a light-hearted tone, which is what we aimed for.

Do you think that there is a specific narrative? Yes 38.7% No 64.5% We had no specific narrative in mind, however a minority of our audience believed there was one. However, most saw that it was more concept based.