The Strategic Entrepreneur knows: It’s not a matter of Doing; it’s a matter of Being.

PRESENTS 7 Keys To Unlocking Your Music Success System in 2012

A&Rs, DJs, Promoters, Managers , labels

The Old Music Business is Failing

THIS IS WHERE WE’RE AT!!!! Labels Have Been Downsized Record Sales Are Way Down Artists Don’t Know What To Do Gate Keepers Tell You to Spend Money With Them But Don’t Show You How to Make Money

“The sole purpose of business is to create a customer.” – Peter Drucker

7 Keys to Unlocking Your Music Success System

WHO AM I?

Tarik “Big Tah” Scott Started Rapping & Break Dancing at 10 yrs old Self Financed My Recording Projects from Age 13-17 At Age 17 1st Major Label Meeting With Lyor Cohen at Def Jam At Age 19 Hosted Several Award Winning College Radio Shows At Age 20 Concert Promoting Act Like the Fugees At Age 21 I got my Bachelors Degree in Marketing, Minor in Music Industry Studies At Age 22 I Signed my 1st International Distribution Deal

I’ve Managed Artists That Have Been Signed To Major Label Recording Contracts

My Success In The Music Business Hasn’t Been Because I Had the Most Money Hasn’t Been Because I Had the Best Connects Hasn’t Been Because I Was the Toughest Guy

MY MISSION IS TO HELP AT LEAST 5 ARTISTS IN 2012 EARN

I Want To Show You How To Build A Better Music Business Attract Customers That Want What You Have To Give Have Customers That Will Pay For What You Have To Give Over and Over

Rich Schefren OPPORTUNITY SEEKERS VS STRATEGIC ENTREPRENEURS

WHICH ONE ARE YOU? OPPORTUNITY SEEKER Focuses on generating short term transactions   Is always asking “what do I need to do to succeed?” Always learning new tactics, spread themselves too thin and hardly has time to execute anything. Suffers from shiny object syndrome-always believing the next hot thing is the solution.  Frustrated with their progress based on the time they’ve put in and the money they’ve spent. STRATEGIC ENTREPRENEUR Focuses on building long term relationships Is always asking “who do I need to become to succeed?” Leverages the ways work gets done in any business-systems and projects to keep growing their music business and their income. Invests in their music business knowledge because it’s the only way to grow their business and get free from the daily grind. Thrilled with their progress and excited about their future.

The Strategic Entrepreneur knows: It’s not a matter of Doing; it’s a matter of Being. The Opportunity Seeker is all about Dabbling in oceans. The Strategic Entrepreneur is all about Dominating wells. The Opportunity Seeker starts up many music projects. The Strategic Entrepreneur builds momentum with a single music project.

WHAT I REALISED IS THAT FOR 30 YEARS I’VE BEEN STRATEGICALLY BUILDING MOVEMENTS ESTABLISHING LAUNCH PAD PLATFORMS CREATING BRANDS THAT ACHIEVE SUCCESS

Road Map To Music Success System

THIS PROGRAM IS FOR Artists who feel like they work really hard but see little to no progress from their effort Artists who are ready to start making money from the support of FANS who really connect with what they do Artists that are ready to create a MOVEMENT OF DISCIPLES around their music and lifestyle.

MUSIC SUCCESS SYSTEM PRINCIPLE #1 UMOJA = UNITY The Combination or Arrangement of Parts Into a Whole

Music Success System Activity Music Goal Dreaming In order to achieve UNITY one must know what he/she wants Setting Goals helps to UNITE your vision Setting Goals Reminds You Why You Do What You Do Setting Goals Gives You a Destination

I Want You To Set 5 Music Goals for the Year 2012 I’m Going To Help You By Giving You 2 of the 5 Goals

100 Fans

100 MUSIC DISCIPLES

A MUSIC DISCIPLE IS An active follower of an artist or music movement. One who accepts the music and life style of an artists and assists in spreading or implementing them. They are more than the ordinary fan because they will go the extra distance to support an artist financially and more They make up your core Brand base.

2nd Music Goal Dream Declare How Much Money from Your Music and Related Products / Services Would You Like to Make in 2012

I WANT TO HELP AT LEAST 5 ARTISTS MAKE $12,000

SET YOUR OWN PERSONAL FINANCIAL GOAL THAT FITS WHERE YOU MIND AND HEART IS AT BECAUSE AT THE END OF THE DAY YOU’RE THE ONE THAT’S GOING TO BE DOING THE WORK TO GET THIS MONEY.

MUSIC GOAL DREAMS NOW SET 3 MORE GOALS DON’T LET YOUR CURRENT SITUATION LIMIT WHAT YOU WOULD CONSIDER A GOAL. THAT’S WHY IT’S A GOAL DREAM. I WANT YOU TO SHOOT FOR WHAT YOU MAY THINK IS IMPOSSIBLE NOW DOWN LOAD THE MUSIC GOAL DREAMS WORK SHEET ON THE SITE. IT’S GOING TO HELP YOU GO THROUGH THE PROCESS OF SETTING YOUR MUSIC DREAM GOALS.

TOMORROW’S PRINCIPLE KUJICHAGULIA = SELF DETERMINATION We Will Find Out How to Discover Your UPS or Unique Selling Points. These are the reasons that make you different than your competition. The why people should buy what you’re selling over your competition. Just saying that your music is DOPE isn’t enough!!!!

CONGRATULATIONS IN TAKING THE 1ST STEP TO CHANGING YOUR FUTURE. SEE YOU TOMORROW!!!