Twitter 101

What is Twitter?

Breaking Twitter down

Advanced Twitter Concepts

Twitter facts

101

What is ? What is Micro-blogging Site “What are you doing?” Exchange of ideas & resources News Source

Where to Start? Sign up (duh!) Import your contacts Find people to follow Start listening!

Twitter Tips Personalize your account - Use a “picture” of yourself - Customize your background & colors Write an interesting bio Brand yourself Follow those who follow you - Obama vs. Hillary

Listen first to learn how to tweet Don’t drunk Tweet (“Dweeting”) Don’t be boring… - Engage with others, don’t just broadcast. - The line between sharing content you produce and being ignored is very fine. Tweet with value Twitter Tips cont…

Personal Brand vs. Company Brand

Advanced Twitter Concepts “Backchannel” Hashtag Add-on Applications

The Twictionary… (The Twitter Dictionary) Tweet – a message on Twitter Tweeps/Tweeples – Your people/friends/followers Tweetup – an impromptu meet-up that is scheduled on Twitter, like a Twitter flashmob Fail Whale – the mythical beast that appears when Twitter has service issues Twitterati – the thought leaders

Association Twitterati Find more Association Tweeples on www.associationsocialmedia.com & search “Association Professionals on Twitter”

Roughly 11% of online Americans use Twitter (Nearly 6 million people) The Washington Post has mentioned Twitter in 29 different articles in the past 60 days. Random Twitter Facts Twitter saw 5 times the tweets as usual on Inauguration Day Twitter has it’s own awards, the Shorty Awards. Questions???