USGBC - PG&E Water Conservation Showcase 2012 Bay-Friendly AARON MAJORS

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Full service landscape provider specializing in landscape construction, maintenance, water management, and tree care for commercial, municipal, and residential customers. From 15 local service centers, we serve Northern California. We serve our customers in a customer-centric way. We are Major Supporters of both the Bay-Friendly Qualification Program & the CLCA Water Management Certification Program with more people qualified than any other contractor in California…

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Overview HBM – Actual Results Metrics in Water Management San Ramon Apartments – ROI Bay-Friendly & Water Conservation Who is in the audience? Contractors Designers/Architects/Engineers Facility Managers Water Agency Others SLE - Collaboration

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110,000 SF of Turf in Median Islands Using up to 3.6m Gallons of water annually

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Liners with an Environmental solution to pests…

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Value Price is what you pay, value is what you get. Warren Buffet Not enough of our work is appreciated purely for aesthetics or environmental benefits. ROI Quantifying savings in operating costs can sell projects – Water & Maintenance Installation of SMART / ET Controllers can reduce was use by up to 30% and pay for themselves in 1-5 years. Example 8 year old HOA, Altamar at the Ridge, in Brisbane (south of SF) Water is over $9/unit base rate with an average annual rate increase of 12% Install of 11 Hydropoint Controllers, approx $100K, paid for in 1 year Typical Landscaping 15 years+ ROI Drakes Landing & Harbor Bay Medians as examples Too far out for many investors to value – similar to the challenge with Solar (17-20 years) Some customers, that don’t flip properties, see value… Do the math for owners, connect their operating expenses for water & maintenance to their capital budgets. City of Santa Rosa is hosting a workshop on selling water use efficiency with an excel spreadsheet calculating ROI.

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12,000 SF Lagoon 28,000 SF Lawn Area

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$600,000 Landscape Renovation (including Site Furnishings, Lighting & Bridge Repairs) Not Bay-Friendly Rated - Used Drip Irrigation - Low Water Use Plants - 3” of Organic Compost - 3” of Organic Mulch

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Landscapes = 20-25% of all urban water use $150 for 7-week series, totaling 24 hours of training

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Bay-Friendly Qualified CLCA Water Managers

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Harbor Bay Medians Pre-Renovation

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Harbor Bay Medians 70% of Earth’s surface is Water 97.5% of all Water on Earth is Salt Water 70% of the Fresh Water is frozen or not accessible Less than 1% is accessible for human use

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Harbor Bay Medians

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Harbor Bay Medians Cost is based on today’s price of water - $3.11 per Unit Units = Weather Normalized Data 2011 – 1st Year of Establishment (Typically higher water usage) Water Savings

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Metrics in Water Management Three Areas for Water Savings: Plant Type Irrigation System Efficiency Management

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Metrics in Water Management Management Customer Expectations & Willingness to Pay Maintenance Contract Structure Controller Programming Systems Checks/Repairs/Meter Reads/Leak Checks Aesthetic Preferences External Influences (Legislation, Drought, etc)

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Metrics in Water Management ROI – Value Water Electricity Service Indirect Savings Community & Environment

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San Ramon Apartments

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San Ramon Apartments In-Progress

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San Ramon Apartments Cost per Year $9,250 Pond Service & Chemicals $24,180 Electricity to Pump Water $13,800 Leaking Pond $16,342 Water Landscape Project a 70% reduction in Costs $44,500 per Year in Savings !!!

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San Ramon Apartments ROI Calculator Inputs 8% Cost of Capital 20 Year Life Span 3% Inflation 6% Expected Annual Utility Rate Increase Payback in 10+ Years 8.7% Investment Rate of Return $40,000 Net Present Value

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Bay-Friendly & Water Marketability Best Training Program – Sustainable Landscaping Simple Compliance with Water Regulations Explain MAWA & ETWU… Or just go Bay-Friendly

Summary: Presented in conjunction with Kelly Schoonmaker with Stopwaste.org, April Philips Landscape Architect with APDW & Linda Gates Landscape Architect with Gates & Associates

Tags: bay-friendly water conservation cagwin & dorward roi

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