Web Portfolio Research & Reflection Sam Aylard

Websites Analysed Carter Wong Design Confusing first page and not immediately intuitive navigation Large images showcase the designs well Effective information and image integration

Websites Analysed Pentagram Open and spacious Same page navigation Clear drop down menus

Websites Analysed Why Not Associates First page breaks conventions All elements on same page Menu and titles slightly confusing

Websites Analysed Hat Trick Video clips for each piece Titles of pieces used times Balanced first page design

Websites Analysed Segura Inc Cluttered first page Cluttered throughout Large images of pieces

Websites Analysed Gavin Ambrose Simple and clean feel Large images of each piece Pop up information boxes about the pieces

Websites Analysed Jake Tilson Confusing and cluttered first page Doesn’t utilise space well

Websites Analysed Johnson Banks Unique menu style Divide of pages continues throughout

Websites Analysed Big Fish Small but well designed first page Designs displayed large

Websites Analysed Sagmeister Live feed front page Full page images Thumbnails left aligned

Inspiration So simple, yet so effective The layout really appeals to me Studio Cuculic

Design Conclusions - Open and spacious designs work better to showcase the work - Large images are more effective than small - A quirky or unique aspect can interest more and show the skills of the designer/company - Easy navigation is essential - Using a grid system to position the images - Continuity throughout the different pages works well

Targets for my web portfolio - Create a simple layout that allows my designs room - Use large images with small sections of information about the pieces - Consider the use of typography carefully, using appropriate typefaces for the overall design - Don’t clutter the page, considering redundant elements use - Make the navigation straightforward and easy